Choosing Between Gloss Vs Matte Pizza Boxes For Your Business

Custom packaging is all about the details and finishing. The sort of finishing you pick for your box makes a style statement and defines the character of your business. 

When given the opportunity to pick from so many finishing alternatives, many businesses are bound to go overboard or hesitate to make a wise decision depend on their branding needs. There is no one proper approach to create your package; nonetheless, it must be meticulously chosen for the appropriate purpose, style, and brand archetype, not to mention the occasion. 

This blog will reflect some light on gloss vs. matte pizza boxes. Finally, you’ll be able to pick what’s best for your unique brand packaging.

Let’s Start With The Basics of Gloss Lamination vs. Matte Lamination

Lamination is the process of joining two or more layers together via adhesion or cohesion. A very thin layer of plastic film protects the printing surface, mostly to protect it from scratches and damage. Gloss lamination vs. Matte lamination also protects the colors from fading and provides an outstanding finish to the paper. 

Gloss vs. Matte Pizza Boxes: The War of Styles

Ready? Let’s take a look!

Gloss vs. Matte pizza boxes can compare to two of the best chess opponents, where blacks and whites have strong control over their domains.

1. Glass Lamination

As the name says, it gives your print a bright and lustrous appearance, similar to a new layer of oil paint.

This form of lamination gives the personalize box a glossy and translucent aspect, similar to a thin spread of cling film. It is very resistant and provides a protective bonding layer to your packing to keep it safe during rough handling. 

Ideal Features: 

• If you desire vibrant, youthful colors, gloss lamination is the best option for you. It greatly enhances the appearance of colors and makes your print appear brighter and shinier. 
• Youthful packaging is chosen over matte packaging. The gloss effect is not subtle; it is cheerful and lively. 

Drawbacks: 

It is one of the most common solutions for modifying packages. Most businesses prefer and settle for shine since it is more difficult to miss and can readily gauge customers’ attention. However, there are some downsides that may jeopardize your packing efforts. When selecting a gloss, keep your box’s purpose and placement in mind.  Fingerprints are clearly visible on gloss lamination, which significantly reduces its appeal to clients, especially if you are packing a high-end goods. 

Gloss smudges are easily visible on dark hues, thus careful color selection may eliminate the problem. 

2. Matte Lamination

The box has a velvet appearance because of its clean non-shiny or reflecting surface. As far as practical use is concerned, it is one way of protecting your box against wear and tear. Feel your fingers sliding over the soft, silky smoothness having a velvety texture. That is exactly the feel of matte lamination.

Matte lamination is also known as traditional and simple pritning technology. Matte lamination gives an improvement to the box and even offers a protective covering.

Best Features:

• Matte lamination has no reflected effect and glare. It can grab the attention of customers from both sides very easily.
• It possesses a modern look and nowadays is widely use to segregate products in retail.
• Matt effects mask defects on your printing surface. It makes it more soothing and an interesting finish than other gloss finishes.
• It looks quite attractive on recycle papers, giving it an appropriately modern feel.

Disadvantages:

Although matte lamination is appealing, it has several disadvantages that may not fit your business. If your primary goal with lamination is to protect your bespoke box from scratches, gloss is a better alternative than matte because it is more susceptible to scratches. If your mailer box will face difficult shipping and transit issues, gloss is a perfect alternative for you.

Matte lamination has a personality that needs a certain level of judgment. It is suitable for sectors that include cosmetics, drinks, watches, fragrances, and other luxury products. With the special matte effect lamination of the mailbox, personalized packaging is more luxurious and refined.

Difference Between Glossy or Matte Lamination

To answer this question, you must first understand the purpose of your custom box. Both forms of laminations have benefits and cons. It ultimately boils down to personal preferences for your brand and goods. 

Some of the following suggestions may help you pick wisely: 

For Matte: 

• Use it for items that will present under display lights. The fining effect will be seen from all angles due to the lack of glare. 
• Use materials that will not be subjected to rigorous handling. This is such a product when use to pack jewelry and perfume boxes, as they normally only come into touch with the buyer during the sale. 
• Choose when you want to offer your brand a more current look. 

For Gloss: 

• Choose goods that will handle roughly. 
• Select when you want the box to seem fresher and more active. 
• When the box is not expose to direct light. 
• When you’re on a tight budget, use gloss lamination because it’s less expensive than matte.

Benefits for Pizza Boxes Packaging 

If you own a business, you know how vital it is to stand out in a crowd. One of the best ways to do so is through custom packaging. 

Custom pizza boxes can be changed to your individual needs and can help you create an immediate impact on your consumers. Let us now take a closer look at some of the advantages of custom packaging.

• Brand Recognition

Custom packaging is one of the easiest and most efficient methods to get your brand known straight immediately, regardless of where it ends up. With bespoke packaging, you may select distinctive colors, shapes, and sizes that will immediately draw notice when someone picks up or sees your goods.

This will give your potential consumers a sense of what to expect from your company the moment they open their box.

Get The Best Finish For Your Custom Boxes

We hope this post helped you better grasp the many types of laminate finishes available for your packaging project. If you have any problems or need assistance picking gloss vs. Matte pizza boxes, do not hesitate to contact us. 

Our expert staff at Packaging Bee is always ready to provide advice and information on how to create custom packaging boxes that meet your exact specifications.